Late last year we took a look at our manufacturing process based upon feedback from our customers. After consulting with our fabric mill we decided that we could introduce new techniques and technology to the process that will address customer concerns and improve our product to be best in class. The new formulation samples turned out better than we anticipated which encouraged us to move forward.
SORRY, WE SOLD OUT
Thank you to all who took advantage of the offer. We will begin sending out the samples Monday, May 20th.
Short Shag & Shaggy Long Pile UpgradeD
EXPERIENCE THE NEW FORMULATION wITH A FREE SAMPLE
The first colors of our newly reformulated Short Shag and Solid Shaggy Long Pile Faux Fur are arriving soon. We want to encourage our customers to feel and see the difference for themselves. The new formulation is an improvement across the board and we are so excited to get it into your hands!
That's why we've decided to offer FREE SAMPLES of both lines. Use the 'Add to Cart' button below to order a sample of our both our Short Shag and Solid Shaggy Long Pile fabric.
nEW FORMULATION ++
Every detail, improved
Japanese Acrylic Fibers- Softer fabric touch
- More consistent density
- Fuller fabric pile
- Improved backing
- Improved lifespan
FABRIC SPECIFICATIONS
1200 GSM
100% Japanese Acrylic
62 Inch Width
HOW DOES THIS WORK?
The product listed on this page is a unique store listing that will be fulfilled as soon as we cut samples of the new fabric. You will receive both a Short Shag sample and a Solid Shaggy Long Pile sample.
Shipping is FREE in the US like normal. International customers will be charged for shipping.
You will receive a sample of a color at random and cannot choose which color sample to be shipped.
We will send only 1 sample of each per customer.
These samples will be begin to be shipped starting on May 20.
NOTE - You can order a specific sample color for the colors available now as normal if you prefer.
WHAT IS AVAILABLE NOW?
The following colors/SKUs are available now. Their listing pages have been updated to reflect the new formulation specifications.
Short Shag
Solid Shaggy Long Pile
nEXT UPDATES
We expect another shipment in the next 1-2 months with the following colors:
Short Shag
- Brown
- Black
Solid Shaggy Long Pile
- Tangerine
- Sherbet Orange
- Rust
- Cafe
- Gold
- Gray Frost
- Bubble Gum
- Watermelon
- Camel
- Royal Blue
In the future we will be replacing all colors with the new line and announce them as they are available. Be sure to read fabric specifications to identify colors with the new formulation. All new SKUs will start with "SG0" for the Solid Shaggys and "ST0" for the Short Shags for visual reference as well.
WHAT'S NEW, THE DETAILS
COMMON QUESTIONS
Why have we reformulated our manufacturing process?
Pricing
Due to the increase in shipping and container fees arising from international events we are increasing pricing by $1 per yard on the new SKUs.
What are the differences between the new formulation and the previous?
The biggest difference is in the fibers we are using. Now, with the new formulation, we are using a 100% Japanese Acrylic vs Chinese acrylic. This makes the the fabric touch of the new formulation denser, softer, and more full.
The width of the new formulation will be 62 inches vs 64 inches prior.
Finding the new line
As new colors come into our inventory you will be able to find the new formulation by looking through the fabric specifications. We will clearly mark which are which. The new formulation colors will have new unique SKUs as well.
New SKUs will have the prefix of "SG0" for Solid Shaggy Long Pile and "ST0" for Short Shag which can help in our search bar in a pinch.